Front-End Development Team Lead - Direct Response Marketing (US)

Drive Innovation and Lead from the Front in High-Stakes Digital Marketing

We're on the hunt for a dynamic Front-End Development Team Lead who's ready to roll up their sleeves and lead by example in the fast-paced world of direct response marketing. You'll be at the forefront of our digital marketing efforts, overseeing the development of high-converting landing pages and websites that drive... results across multiple channels including Facebook, Google, and native placements.

Skills:

• HTML, CSS, and JavaScript mastery

• PHP foundation

• Mobile-first and responsive design

• UX best practices

• Click and call tracking platforms (e.g., RedTrack, Ringba)

• Direct response marketing experience

• Team leadership and mentoring

• Problem-solving and debugging

The Opportunity:

Join our agile, high-performance team where your leadership and technical skills will directly impact our ability to outmaneuver larger competitors. You'll be at the forefront of our digital marketing efforts, overseeing the development of high-converting landing pages and websites that drive results across multiple channels including Facebook, Google, and native placements.

What Sets Us Apart:
? Lead and Execute: You'll not only guide the team but also get your hands dirty with code when the situation demands.
? Rapid Innovation: Your ideas go from concept to live implementation at lightning speed.
? Growth-Driven Culture: Benefit from performance-based incentives and clear paths for career advancement.
? Collaborative Powerhouse: Be part of a tight-knit team that constantly pushes the boundaries of what's possible.

Your Critical Mission:

Leadership & Mentorship (40% of your role):
? Spearhead the front-end development team, setting high standards for quality and efficiency.
? Conduct thorough code reviews, ensuring adherence to best practices and SOPs.
? Mentor less experienced developers, fostering their growth and enhancing team capabilities.
? Collaborate with QA, analytics, and other cross-functional teams to drive project success.

Technical Expertise & Hands-On Development (40% of your role):
? Dive deep into HTML, CSS, and JavaScript to create and optimize high-performance landing pages.
? Take charge of setting up and managing critical tracking platforms (RedTrack, Ringba, etc.).
? Troubleshoot complex issues and provide hands-on fixes for time-sensitive problems.
? Stay ahead of the curve with emerging web technologies and apply them to our business needs.
? Lead the charge in mobile-first and responsive design, ensuring flawless user experiences across all devices.
? Champion UX best practices, ensuring our pages not only convert but delight users.

Strategy & Innovation (20% of your role):
? Propose and implement new techniques and technologies to give us a competitive edge.
? Participate in software selection for new enterprise applications.
? Act as the primary technical contact for architects, bridging business needs with cutting-edge solutions.

The Ideal Trailblazer:
? Possesses a proven track record in front-end development leadership within direct response marketing.
? Demonstrates mastery of JavaScript, with a strong foundation in PHP.
? Has extensive experience with click and call tracking platforms and server-side conversion tracking.
? Thrives in a fast-paced environment, capable of making quick decisions under pressure.
? Exhibits a passion for mentoring and elevating team performance.
? Brings deep expertise in mobile-first development and responsive design principles.
? Harbors a genuine love for UX and a keen eye for creating intuitive, user-friendly interfaces.

Key Responsibilities:

Tracking & Attribution Mastery:
? Take ownership of setup, maintenance, and troubleshooting of RedTrack click tracking and Ringba call tracking.
? Ensure seamless integrations with various traffic channels for flawless attribution.
? Stay vigilant with regular monitoring of tracking software logs.

Development Leadership:
? Oversee all front-end projects, ensuring they meet our high standards for quality and performance.
? Conduct razor-sharp code reviews, fostering a culture of excellence in HTML, CSS, and JavaScript.
? Develop and execute comprehensive test plans for our web applications, with a strong focus on mobile and responsive testing.
? Be ready to create fixes and write code yourself when critical issues arise.
? Advocate for and implement UX best practices across all projects.

Problem-Solving & Innovation:
? Lead the charge in troubleshooting and debugging complex issues across our digital properties.
? Collaborate closely with QA teams to implement feedback and meet all project requirements.
? Stay at the forefront of web development best practices, ensuring their application across all our projects.
? Continuously seek ways to enhance user experience without compromising conversion rates.

The Arsenal You Bring:
? Deep expertise in front-end web development, particularly in high-traffic, conversion-focused environments.
? Proven experience with click and call tracking platforms, and a knack for quick mastery of new tools.
? Strong background in direct response marketing, including pay-per-call, lead generation, or e-commerce.
? Excellent communication skills, able to translate complex technical concepts for non-technical stakeholders.
? Agile mindset, ready to adapt strategies and lead your team through rapid changes.
? Extensive experience in mobile-first development, responsive design, and cross-device testing methodologies.
? A passion for UX and a portfolio that showcases your ability to create intuitive, user-friendly interfaces.
? An eye for detail and a commitment to creating seamless user experiences that drive conversions.

Are You Ready to Lead the Charge?

If you're fired up by the thought of leading a team to digital marketing victory, diving into code to solve critical challenges, and driving innovation in a high-stakes environment ? we want to hear from you! This role offers the perfect blend of leadership and hands-on development, giving you the opportunity to significantly impact our success while continuously honing your skills.

Join us, and let's redefine what's possible in direct response marketing. Your next big challenge awaits